NEW JEANS MAMA: Losing FRIENDS and Gaining ENEMIES… FAST

Sean Lim
Sep 27, 2024

New Jeans ‘MAMA’ and disgraced K-pop executive Min Hee-jin met a very nonchalant response from parent company HYBE over her ultimatum to be reinstalled as CEO of ADOR. In short, HYBE said no. Min claims she must be CEO to do her job of producing New Jeans.

However, HYBE says not only should she get back to work, she can do it in the capacity of a producer and board member. As she continues her quest to stay in a company that has repeatedly asked her to leave, Min Hee-jin faces greater hurdles. Should she stay or should she go as soon as possible?

Originally published at https://www.seoulite.tv on September 28, 2024.

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